Real IPM has operationalised AgriFI funding to support marketing and smallholder uptake of its new biofertilizer product. ‘Mazao Flourish’ promotes root growth and can increase yields of horticultural crops, reducing or eliminating the use of synthetic fertilisers and yielding safe and organic produce. Through this case study the Imani Development team explores some of the challenges of bringing an unfamiliar bio-control agent to market, and how challenge funds like AgriFI can support climate smart business development.
Bolstering climate smart agriculture through biofertilizer development and marketing: Real IPM
